Case study

Tajamaly

Tajamaly is a multi-brand cosmetics retailer in Saudi Arabia, carrying makeup, skincare, hair care and fragrance from a long list of international beauty brands.

Tajamaly home page, Arabic layout
Makeup, skincare, hair and fragrance, in two languages

What we built.

  • A full redesign and rebuild on a custom theme, replacing a storefront that loaded slowly and did not hold up on a phone.
  • A bilingual catalogue running in Arabic and English, moved onto Shopify’s native translation rather than left sitting inside a third party app.
  • A rebuilt product page, which on a reseller catalogue is the page that has to do the persuading.
  • Front end performance work across the templates, since the old build was losing people before the first image appeared.

What changed.

The store went from slow and desktop shaped to fast and mobile first, in both languages, and the conversion rate moved in the first week rather than the first quarter.

Sector
Multi-brand cosmetics
Market
Saudi Arabia
Case studyThe rest of the workSix Shopify storefronts across fashion, jewelry, beauty, fragrance and flowers, selling into the Gulf and Europe.
Next stepSend us the problem.Book a call and bring the store. We will tell you whether it is a build, a fix, or something you should not spend money on. Ormessage us on WhatsApp.
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